Tuesday, March 19, 2013

Chapter 6 questions

1.) Tamago --> "Built by artists for artists, Tamago connects its members' into one big network, giving each member the power to buy & sell what they create making money as fans or friends.

Tamago ensures the publisher of a file receives a royalty every time it is sold."



Nextag --> "Expert deal-hunters since 1999, we make it surprisingly easy for you to find everything from tech to travel to tiki torches all at the price, place and moment that's right for you. Browse, review, share, get the 411, get the deal: with Nextag, you'll love the way you shop.

30+ million people consult us each month to make their online purchases, and we use our best-in-class search technology and proven expertise to ensure that each and every one of those shoppers is a happy one. This focus and commitment benefits our partners as well, delivering impressive sales volume and ROI for merchants and a streamlined user experience for search providers.

Our employees and investors also feel the love. Nextag has been named one of the 50 Best Websites 2008 by TIME magazine, and listed in the Deloitte Technology Fast 500/Fast 50, Red Herring Top 100, San Francisco Business Times Fast 100, and the Silicon Valley/San Jose Business Journal Fast 50. The company operates sites in the US (
Nextag.com ), the UK (Nextag.co.uk ), France (Nextag.fr ), Germany (Nextag.de ), Spain (Nextag.es ), Italy ( Nextag.it ), Australia ( Nextag.com.au), and Japan ( Nextag.co.jp ). Nextag is headquartered in San Mateo, California, with offices in London, Tokyo, and Gurgaon."


2.) e-larningcentre-co.uk is an European website and won't load.

elearnmag.org --> "The Rock Stars of ELearning" & 7 Student Myths of the Online Classroom"

elearningpost.com --> "Learning By Design" & "10 Damaging E-Learning Myths"


3.) Some of the tools that i found on Adobe were Adobe Access, Adobe Connect, Creative Cloud, Digital Editions and Type Products.

4.) My question that I posted on linkedin.com is the following: " Why do companies all new "employees" to work at there business BEFORE completing there background check? If the results come back as not being what the employer wants, then the person gets fired after only being at work for a couple days.



5.) (Found on Wikipedia) "Blackboard Inc. is an enterprise software company with its corporate headquarters in Washington, D.C.[4] and is primarily known as a developer of education software, in particular learning management systems. Blackboard was founded by CEO Michael Chasen and chairman Matthew Pittinsky in 1997 and became a public company in 2004. The company provides education, mobile, communication, and commerce software and related services to clients including education providers, corporations and government organizations. Blackboard's seven platforms are: Learn, Transact, Engage, Connect, Mobile, Collaborate and Analytics. The company has been a leader in the development of Internet-based education software. As of December 2010, Blackboard software and services are used by over 9,300 institutions in more than 60 countries."


6.) I typed in "E-Government" on the OECD website and pulled up over 28,000 stories. Some of the ones that I found interesting are the following: "Public Sector Inovattion & E-Government", "Checklist for E-Government", "Measuring & Evaluating E-Government in Arab countries", "E-Government In Finland" and "Publications on E-Government"


7.) I typed in "E-Government" on the FCW website and the latest story displayed was from February 2013, titled,  "Revamped government websites boost citizen satisfaction". I coulnd't find a B2G corner on the website.

Neither GCN.com or estrategy.gov had a B2G corner on there websites.

8.)

9.)

10.)


11.) Amazon.com --> the Kindle Paperweight seemed like the best deal to me. For $119.00 (plus shipping & handling), you get a 6' e-reader that has built in glare resistance,  8 week battery life, Wi-Fi capability and over 180,000 titles that you can't find anywhere else.


Sony.com---> well considering that the products on there weren't listed by there manufactuer name but instead by there product number. Why they have it set up like this I don't really understand it. The one that I thought was best is the following: Product #PRST2HBC. For $129 (plus shipping and handling), this e-reader has wireless public library downloads, various book titles and great screen display.

12.) When i went to wi5connect.com and typed in "products" in the websites search box, it listed no entries.

13.)

Wednesday, March 13, 2013

Project Ideas

I decided to do my "mock" web company on shoes (of course0. As a requirement, I was told to look up up to 5 websites that are similar to what I want to do...and they are as follows:


1.) Amazon --> I have personally shopped from this website and i love everything about it from the ease of use to the wide selection of shoes to choose from. This webiste is user friendly, on both online and on the mobile app. Its organized neatly and offers a lot of different options for the buyer to chose from.


2.) Foot Locker --> I chose this webiste because they have all of the top name brand shoes that you would find in the store online and sometimes at a discounted price. The only thing that I didn't like about the website is the fact that it has a black background. If you are browersing around the site, looking to make a purchase, that dark background can hurt your eyes after awhile.


3.) Finish Line --> I chose this webiste because they have all of the top name brand shoes that you would find in the store online and sometimes at a discounted price. The website was bright and allowed you to easily search for shoes by gender, size, color and brand.


4.) Converses --> my favorite shoe company andmy favorite shoe site! I definitely love this website and everything about it!


5.) DSW --> this is a website that I am new to and I look forward to making purchases from it. I like the view of the website. The appearance is very bright and clean and is very easy to use.

Thursday, March 7, 2013

Chapter 4 questions (continued)

9.) To me, these websites are way to cluttered for them to even be considered to be an advertising webiste. There was just way too much going for me to try and comprehend what they were even about. I think that anything dealing with puttings ads out on the television, radio, websites and magazines is a very productive and good way to get the word out about a product or service.


10.) I think that this type of activity was fun and really interactive. Even though i am not a female, i can see where a girl would be on this webiste for hours at a time changing there virtual haircolor to whatever color they like. I definitely think that it could increase sales because it allows women to see what there haircolor looks like before they buy it and they would then go out and change there hair.

11.) Like i keep saying before, all these webistes are way to cluttered with randomness for me to even be able to determine what's it even about.

12.) Linkedin.com is a webiste that links you to professional companies and businesses across your network. They can link you to new schools to attend, internships and potential jobs that might interest you to work at. They have various marketing and advertising promos on there to interest just about anyone.

13.) Zoomerang.com conducts different types of online surveys: customer surveys, employee surveys, student surveys and surveys for social networks like Facebook.

14.) Pewinternet.org -- >
The Pew Internet & American Life Project is one of seven projects that make up the Pew Research Center, a nonpartisan, nonprofit "fact tank" that provides information on the issues, attitudes and trends shaping America and the world. The Project produces reports exploring the impact of the internet on families, communities, work and home, daily life, education, health care, and civic and political life.

Pewresearch.org --> Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping America and the world. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. Pew Research does not take policy positions. It is a subsidiary of The Pew Charitable Trusts.

15.) The website doesn't exist anymore. It redirects you to an alternate website.

Tuesday, March 5, 2013

Chapter 4 questions

1.) Netflix is a very great marketing channel, esepcially for the entertainment industry. They offer thousands upon thousands of multi-media dvds to entertain just about any and everyone.

2.) Nielson.com is a marketing company that specializes in building career opportunities, developing leadership skills, community and public affairs, and investor relations.


3.) mySimon.com really reminds me of another version of websites like Amazon.com and/or ebay.com. They offer online shopping to those that don't want to go outside to do there shopping. They provide just about any and everything that you can think of from bedroom accessories, kitchen needs and entertainment items. I think that this company would do good in marketing because they offer a lot for the consumer to select from.


4.)




5.) 20|20 is a worldwide leader in traditional and online qualitative research. Since our founding in 1986, 20|20 has been dedicated to research excellence. Our qualitative facilities in Nashville, Charlotte and Miami are annually “Top Rated” by our clients in both industry surveys and our own satisfaction surveys.


inforsurv.com -- this website doesn't exist.


marketingsherpa.com -- MarketingSherpa is a research firm specializing in tracking what works in all aspects of marketing (and what does not.) 


6.) en-us.nielson.com/tab/industries/media -- the website don't exist.

7.) I really don't understand what this website is all about. Its really confusing to me and I didn't even know what was going on on the website. It's just a whole bunch of words all over the place.

8.) Hotwire.com -- the only advertising that i saw on here was for beaches.

espn.go.com -- the ones on here are for the newest football games to come out.

Wednesday, February 20, 2013

Internet Exercises

1.) Comparing Prices

Digital Camera --> On Amazon.com, I found a Nikon COOLPIX Digital Camera w/ 5x Optical Zoom for $105.00

On Overstock.com, I found the exact same camera for $96.49

Microwave Oven --> On Amazon.com, I found a Panasonic Genius "Prestiege" 1200 Watt for $148.98

On Overstock.com, i found a Panasonic Genius "Prestiege" 1250 Watt for $167.68

Mp3 Player --> On Amazon.com, I found a Coby 4GB Video Player w/ FM Radio for $19.35

On Overstock.com, I found the exact same mp3 player for $31.50


Clusty.com -->once you type in a certain item that you are looking for, it brings up a lot of websites for you to select to make a purchase.


2.) As a personal shopper on Amazon.com, I LOVE there website!! It's easy to use, everything can be found very quickly by using the 'search' box and its all neatly organized. 90% of the time, i use Amazon.com from my cellphone and it's exactly the same as if i was using it online ( just a smaller screen, of course). The website is clean, friendly, professionally organized and so easy to use. You can even create "wish lists" where you can save items that you like but want to but at a later time.

In reference to the books, when i typed in my favorite book, "Pride & Prejudice", 5,000+ results came up, which I think is excellent because it gives you a varitety to choose from. When i left the site and returned back to it entering in the exact same title, the exact same thing appeared on the screen....just this time, the 5,000+ items were in a different order as opposed to how they appeared the first time. I would definitely purchase a book from Amazon.com because i think that the website is great. I believe that there sales will increase by the fact that when you enter in an item, they give you a wide selection to choose from to make a purchase.


3.) I went to Land's End and "ordered" a customized process for, of course, a pair of shoes. I selected the Men's Mainstay Boat Shoes, size 10, for a purchase price of $94.00. After selecting the pair of shoes that I wanted, it then takes you to the shopping bag to make the purchase, you have to either enter your login account information or create a brand new account with the website. They even allow you to make a purchase without creating an account if you want to which i think is nifty. Not all the times do you want to create an account just to make one purchase. After selecting your option from above, you can go ahead and continue with your purchase. It has you set up shipping procedures and then you enter in your credit card account information and you are on your way. I personally like the wsy that they set there shopping acoount up. Like i said before, not all the time do you feel like putting in all that required information just to make a purchase so the fact they allow you the option of not doing it is great to me. It would definitely make me want to come back and shop and i think that it will all greatly increase there profits.

4.) N/A


5.)




6.) N/A ---> wants you to register for an Internet stock game that is overseas.

7.) I found the following on digital cameras

Shopping.com--> Nikon D5000 Digital Camera, $98
mySimon.com--> Canon S110 Digital Camera, $537
Bizrate.com--> Nixon D7000 Digital Camera, $749
Pricescan.com --> the website directs you to a email website

i think that Shopping.com offers the best quality for your money. Although, at $698, it's not the cheapest camera that I found BUT it comes with a lot of different accessories that the one cameras don't include or charge you extra for.


8.) Reviewing Xing.com, I assume that it is a form of a social networking website for professionals. Services that i found that they provide are easy seacrh for contacts, local events that are listed/posted in your viewing area, companies that are also apart and joined in with the website, jobs/careers incase you are looking for another employment opportunity, groups that you can join with people who have the same likes and interests as you and industry news.


9.) When viewing the bazaarvoice.com website, i found that consumers engage in dialog through conversations, connections and media through the various social outlets that they are hooked up to, like Facebook, Twitter, LinkedIn and Youtube. I couldn't find the Ask & Aswner service feature.

Tuesday, February 19, 2013

Craig's List 24 hours

Craig's List is a website that allows common everyday people to see things that they have in there house to other people through the virtual web. Things like vehicles, dishware, clothes, entertainment items, shoes, etc have been sold on the website and made tremendous profits. They even have where you can meet people for going out to eat, the movies or just for having sex.


I think that Craig's List was a brilliant idea by it's creator. A lot of people need to find things for there lives but don't want to pay the full price for it so they go on Craig's List and can usually find it for a discount price. A few of my friends have bought a lot of good things off the website that they couldn't find in the store. It's also a way for people to get rid of that "junk" that just piles up in there house and make a profit off it it. People actually can get a size able income off of sailing there items....it just depends on how much junk you have in your house.


You can even find jobs and housing on Craig's List.  I actually found my current job on Craig's List. At first i didn't think that they were legit job postings but after going on numerous interviews for jobs that were posted, I become a believer. I love my job and I am so happy that i found it, thanks to Craig's List.

Wednesday, February 13, 2013

Questions For Discussions

1.) Amazon's Critical Success factors are the items that are displayed on the front page when you first enter the site. These are the products that they ASSUME interest you and the one that they want you to buy from the website.

I think that there markerting strategy is good. They offer a lot of products and items that the other websites don't even sale. They offer next day delivery at an inexpensive price to it's customers. They let the customers post comments on whether or not they liked or disliked the product/item that they bought. I believe that the company will broaden there horizons and expand to more products so that they can gain new customers and keep there current ones.


2.) Comparison tools allow you to compare and contrast the products on one site to the very same ones on another website. Basically to see on which website you can save the most money on.

Product reviews allow the future customer to read what another customer has wrote about the product/items. They can either post a good review (where they enjoyed the product) or a negative review (where the product didn't quite meet there standards). These allow you to see and review the products before you decide to buy it. Most of the time, customers base there opinion of the product on other customers reviews.

Customer ratings are basically the same thins as a customer review.


3.) I think that the advantages of a site like Dogtoys.com is that a dog lover can easily shop for all of there favorite dog toy items from the comfort of there home and have them shipped directly to there house for a small flat fee.

I really think that a store like this could survive in the physical world. Most online stores are already physical stores so i don't see why a store like this coulnd't make a sizeable profit.

4.) Build-to-order is special to you because you get to customize the order to your needs, wants and desires. I don't see there being any disadvantages because you, as the customer, are the one designing, customizing and selecting how you want the order to be layed and carried out.

5.) I think that online travel services a popular because everyone is going over to the virtual world to complete things. I think that a person finds better sales and has better customer service when they buy there tickets online. You can get the good seats before anyone else sees them or even sometimes before they are even available to the public.

By providing free travel information, you are gonna bring in more customers to your site. Let's be honest here: everyone loves free things. It draws your attention and keeps your attention.

6.) Online stock trading (advantages)-> it's online and no paperwork. You have easy access to your files and anything else that you need. (Disadvantages) I don't see where there would be any.

Offline stock trading (advantages)--> its done in person and all the paperwork is nearby. (disadvantages) it's a lot of paperwork!

7.) Reintermediation means the process whereby intermediaries (the third parties between the buyers and sellers) take on new intermediary roles. The website, Zuji.com, is an online travel agency speciallizing in the Asia Pacific area. I don't know whether or not the market that they sell to will lead to their reintermediation.

8.) Advantages of doing it electronically--> you can get the image quicker, especially if sent through the phone or email/computer.

Disadvantages of doing it electronically--> it is forever in the web atomsphere and can never be deleted.

Advantages of doing it physically--> the image quality is clearer and better than having it sent electronically.

Disadvantages of doing it physically--> it takes longer for you to get the picture to the person.